product-announcement-craft

The art and science of announcing a product you built -- narrative arc, format selection (Show HN vs blog vs tweet thread vs video demo), building anticipation, launch day coordination, follow-up engagement, handling feedback, and iterating the message. Activate on 'announce', 'product launch', 'launch announcement', 'how to announce', 'launch blog post', 'Show HN post', 'launch email', 'announcement strategy', 'launch narrative', 'launch copy'. NOT for channel-specific posting tactics (use tech-launch-channels) or monetization (use indie-monetization-strategist).